SEO Freelancer

Personalized Advertising Trash

While some writes excellent Mobile AJAX FAQ, other part goes to bring personalized mobile advertising into life. Indeed you can choose any of Top100 Web applications for Mobiles, but do you really want personalized advertisement into your mobile phone? Say, Ad InMotion brings to you highly personalized ads at your morning coffee time. You delete it as soon as possible, right? Because, who likes to keep ad trash in the mailbox?

Glossary of Mobile Terms

3G (Third-Generation Wireless)

Third generation (3G) wireless networks will offer faster data transfer rates than current networks. The first generation of wireless (1G) was analog cellular. The second generation (2G) is digital cellular, featuring integrated voice and data communications. So-called 2.5G networks offer incremental speed increases. 3G networks will offer dramatically improved data transfer rates, enabling new wireless applications such as streaming media.

Mobile SEO Definition

Jody Nimetz describes Mobile SEO as 'the process of increasing visitors to your web properties through the use of mobile marketing and promotion'.

I am to note that there is the Golden rule of linguistics saying: we cannot describe properties of language in terms of the language. That means Jody says 'Water is wet'.

From my point of view Mobile SEO is a process providing capture of a target mobile audience by optimization (adaptation) in-page / out-page content delivering factors.

End user has to receive exact volume of media which sender sends in terms of content. Mobile SEO is similar to a general SEO we all know, but has very bright distinctive feature - individuality. We can find out what mobile phone brand and model user has, but never of user biography, social status, age, sex, tastes.

For now there is only one mobile marketing tool - SMS or text messaging. But soon situation will be changed.

Mobile Web Developers Guide

SEO Freelancer isn't a Mobile Web Developer, but also seeks for any opportunity to learn more of mobile web design and SEO, as any guides and tutorials give ideas for better understanding of Web from the point of global promotion. DotMobi published a solid guide (91 pages) for a mobile web developer, based on W3C's Mobile Web Initiative Mobile Web Best Practices 1.0 document.

You can download it, or not, but in fact the guide is good reading.

DotMobi, the company behind the .mobi domain, is backed by 13 of the world's leading mobile and Internet players - the same companies who have delivered the promise of today's information society: Ericsson, GSM Association, Google, Hutchison, Microsoft, Nokia, Orascom Telecom, Samsung Electronics, Syniverse, Telefonica Moviles, TIM (Telecom Italia Mobile), T-Mobile and Vodafone.